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Kellogg’s spider-man: Far From Home

Kellogg’s approached Creata with the opportunity to create compelling cereal box toys made from sustainable materials—primarily paper toys. Our illustrations for Spider-Man were an instant win for the company and turned into paper dolls inserted into Kellogg’s products.

IMAGE RECOGNITION

To give extra life to the figure, Kellogg’s hired Creata to develop a free downloadable mobile game using image recognition which turned each paper doll into a game controller.